Grow Your Dealership


We offer a strategy and a culture of doing business that focuses on creating the best experience for the customer, and by doing so builds brand loyalty. Your customers will buy more and feel good about their purchasing decisions.

We develop curriculum and process based on clients needs and uniqueness
vs a “one-size-fits-all” approach to training.

Advisor Development


Next-Level e-Learning courses are designed to develop knowledge in a fun and entertaining way. Our courses are highly interactive, engaging, and require problem solving skills, unlike other traditional lecture style training methods. The quality content is collaboratively developed with veterans that have 30+ years of experience in the automotive industry.

Live Instructor-Led Training

The majority of Next-Level’s training experience is in this arena of instructor led training. There are several advantages to live training such as: group interaction, the ability to read body language of students, demonstrate skills and techniques you are teaching. Many clients strongly prefer this methodology based on the advantages above. This style of training primarily focuses on new content and concepts.

Boot Camp & Coaching Sessions

Unlike the instructor led training, the boot camp and coaching sessions focus on reinforcing and developing competency in actually demonstrating the concepts taught. At times, this requires intense practice, spaced repetition, and critiquing student behavior. Instructor led training gives them the knowledge, meanwhile boot camp and coaching turns that knowledge into skill.

Management Development

Group Service Manager Development

With over 30 years of live & virtual service management seminars, Next-Level leads the pack in interactive, impactful, and action oriented service manager training.

One on One Service Manager Mentorship & Coaching

Forward thinking dealers and GMs are able to identify high potential people who require development and coaching that is tailored to each individual’s needs. Using Maxwell coaching and industry proven techniques, we create a custom plan to take those high potential people to the Next-Level.

Performance Groups

Using key indicators & operational opportunities, we put great minds together to share solutions and drive performance. Next-Level is unique in how we do performance groups. Most performance groups drill down on numbers and request improvements when needed.

Dealership Development

General Manager Fixed Operations Training & Development

Some of our most progressive clients believe that their General Managers need to have more than a shallow level of understanding in fixed operations. The lack of depth leads to a lack of wisdom in driving that part of their business.

Operational & Financial Consulting

Using financial data, employee/customer feedback, and veteran consultant observations, Next Level helps dealers create a plan of action and implement lasting changes.

Process Redesign & Improvement

Next-Level specializes in process design and process improvement for service drive and shop production. We take pride in making process development a tool, not just a task.

Ray McNeill

Ray began his career in the automotive business over 47 years ago, working in every facet of the dealership for the first 21 years and consulting/developing others for the next 26 years. Ray started in the sales department learning the business from the ground up. He also worked in parts and service, completing his dealership career with ten years as a Fixed-Ops Director.

Ray guided a large metro store that operated two shifts, open daily from 7:00 am – midnight. His dealership was top ten in the country for CSI, always profitable, and had a staff that remained together for years.

Dean Estep provided Ray with the opportunity to launch a second career as a facilitator by permitting him to teach a class with only 24 hours to prepare. Ray studied the material, taught the class successfully, and the next (as they say) is history.

Ray’s dealership foundation launched the second half of his career where he naturally took to developing and consulting for dealerships and the aftermarket. For the past 26 years, Ray has worked with over fifteen manufacturers in various roles including: facilitator, corporate team leader, remote learning host, coach, webinar presenter, course designer, focus group moderator. He joined Service Operation Specialist, a national recognized training company where he progressed from project manager to National Field Manager. Ray also has experience in assessing, consulting and training coaches and staff for Bombardier Powersports dealerships in the US and Canada.

Ray’s thorough understanding of Fixed Operations leads to instant credibility among dealership personnel and he is thrilled to rejoin Dean Estep and the Next Level Automotive Group team.

In his spare time, Ray enjoys restoring older vehicles, riding motorcycles and boating.